Why we built this

Law firms deserve better than spreadsheets.

Built out of a simple frustration: attorneys were losing thousands to missed calls and unconverted consults with no clear picture of why.

The data existed. It was sitting in the CRM. But it was impossible to read, impossible to act on, and impossible to share with the team in any meaningful way.

We built the dashboard we wished existed — one that connects directly to your CRM export via Google Sheets, surfaces the numbers that actually matter, and makes it obvious what to do next. No data analyst required.

Right now we connect through Google Sheets. Direct CRM integrations and webhook support are coming — we will always tell firms exactly what's live and what's on the roadmap.

72%
Average close rate on consultations across firms on the platform
+31%
Average close rate improvement after 90 days
20min
Average time from first call to live dashboard
What we believe

The principles behind the product.

💡
Clarity over complexity
Every number should answer a question your team actually asks. If a metric does not drive a decision, it does not belong on the screen.
⚖️
Built for attorneys
Not a generic BI tool. Every feature was designed around how law firm intake and consultation cycles actually work.
🔒
Your data stays yours
We read from the Google Sheet you control. We do not store raw client records. Your data is never shared with anyone.
⚡
Honest about what's live
Google Sheets is our connection method today. Direct CRM integrations and webhooks are coming. We always tell you what works now and what's on the roadmap.

Want to see it in action?

Book a demo and we will show you Firm Heartbeat with your own data in 20 minutes.